Harness the transformative power of attention with your IamTra Products! What we focus our attention on is what we experience. With your IamTra Product, it can be easy to anchor positive intentions for yourself and your life. Choose the trio of intentions that best aligns with how you want to feel. Repeat your mantras - those on your bottle, cup or tee plus any other mantra that serves you - with each drink, sip or breath. Take in your positive energy, trusting that your mantras will attract what is uniquely beneficial to you because you're focused in the right direction. You don't have to be specific about the details; they'll align themselves with your intention. Repeat throughout the day. In addition to keeping your body well hydrated, well anchored and happy, you'll find your day-to-day experiences reflect who you say you are. You CAN change your life.